In 2024, Minoo initiated a bold transformation in internal management. Transitioning away from the traditional Amoeba model, we implemented a project-based governance framework—bringing focus, accountability, and speed to cross-departmental execution.

This shift resulted in a 30% improvement in managerial efficiency, streamlining product development, customer delivery, and technical support operations. For our partners, this means faster turnaround times, clearer communication, and more agile customization across our MIG, TIG, plasma, robotic, and fume extraction torch product lines.
The new model emphasizes transparent project ownership, measurable keypoint and integrated resource allocation—empowering every team to act in alignment with customer outcomes and market feedback.
This internal leap reflects our values of Openness, Fairness, and Simplicity. It demonstrates how organizational excellence can directly support external success, especially in an industry where precision and timing are critical.
At Minoo, we believe that efficiency isn’t just a metric—it’s a mindset that fuels innovation, strengthens partnerships, and sustains long-term growth in the welding and cutting industry.